Privacy Policy

Last Updated: July 16, 2026

At foptics Malaysia ("foptics", "we", "our", or "us"), we are committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal data when you visit our website, purchase our products, book an eye examination, visit our stores, or otherwise interact with us.

By accessing or using our website and services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal data as described herein.

1. Application

This Privacy Policy applies to all personal data collected, used, disclosed, stored, or otherwise processed by foptics Malaysia through:

  • Our website;
  • Our retail stores;
  • Customer service interactions;
  • Online purchases;
  • Appointment bookings;
  • Marketing activities;
  • Social media platforms; and
  • Any other interactions with us.

We process your personal data in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia, together with any applicable regulations, guidelines, amendments, or statutory requirements.

2. Personal Data We Collect

Depending on your interaction with us, we may collect the following personal data:

Personal Information

  • Name
  • Email address
  • Telephone or mobile number
  • Billing and delivery address
  • Date of birth (where applicable)
  • Gender (where applicable)
  • Marketing preferences
  • Purchase history
  • Payment information required to process your order

Optical Information

Where necessary to provide our products and services, we may collect:

  • Prescription details
  • Lens preferences
  • Pupillary Distance (PD)
  • Eye examination records
  • Other information required to manufacture or supply your prescription eyewear

Device Information

When you visit our website, we may automatically collect information such as:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Website usage information
  • Pages viewed
  • Referring websites
  • Cookies and similar technologies

3. How We Collect Your Personal Data

We may collect your personal data when you:

  • Visit or browse our website;
  • Create an account;
  • Place an order;
  • Book an eye examination;
  • Subscribe to our newsletter or marketing communications;
  • Contact our customer service team;
  • Submit enquiries, comments or feedback;
  • Participate in promotions, surveys or giveaways;
  • Visit one of our retail stores; or
  • Apply for employment with us.

4. How We Use Your Personal Data

We use your personal data for purposes including but not limited to:

  • Processing and fulfilling your orders;
  • Processing payments and refunds;
  • Arranging product delivery;
  • Providing prescription eyewear and optical services;
  • Booking and managing appointments;
  • Providing customer support;
  • Responding to enquiries and feedback;
  • Managing your account;
  • Processing warranty claims and after-sales services;
  • Improving our website, products and customer experience;
  • Conducting research, analytics and business reporting;
  • Detecting fraud and maintaining website security;
  • Complying with legal and regulatory obligations; and
  • Sending promotional materials, newsletters, offers and updates where you have consented to receive them.

5. Sharing Your Personal Data

We respect your privacy and do not sell or rent your personal data to third parties.

We may disclose your personal data to trusted third parties where necessary, including:

  • Payment service providers;
  • Delivery and logistics partners;
  • Optical laboratories involved in fulfilling prescription orders;
  • Website hosting and IT service providers;
  • Marketing, advertising and analytics providers;
  • Customer support providers;
  • Professional advisers, including auditors and legal advisers;
  • Government authorities, regulators or law enforcement agencies where required by law; and
  • Our related companies and business partners where necessary to provide our services.

These third parties are only permitted to process your personal data for the purposes specified by us and are required to protect your information in accordance with applicable laws.

6. International Transfer of Personal Data

Your personal data may be transferred to, stored, or processed outside Malaysia where necessary for our business operations or where our service providers operate internationally.

Where such transfers occur, we will take reasonable steps to ensure your personal data remains protected in accordance with the Personal Data Protection Act 2010 and other applicable laws.

7. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve your browsing experience.

Cookies may be used to:

  • Remember your preferences;
  • Keep items in your shopping cart;
  • Analyse website traffic and performance;
  • Improve website functionality;
  • Measure the effectiveness of marketing campaigns; and
  • Deliver relevant advertisements.

We may use third-party analytics and advertising services, including but not limited to Shopify Analytics, Google Analytics, Meta Pixel and TikTok Pixel.

You may disable cookies through your browser settings. However, doing so may affect certain features of our website.

8. Direct Marketing

Where you have consented, we may contact you through:

  • Email;
  • SMS;
  • Telephone;
  • Messaging applications; or
  • Social media platforms

to provide updates on new products, promotions, events and other marketing communications.

You may opt out of receiving marketing communications at any time by clicking the unsubscribe link in our emails or by contacting us using the details below.

9. Retention of Personal Data

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, to comply with legal or regulatory obligations, resolve disputes, or enforce our agreements.

When your personal data is no longer required, we will securely delete or anonymise it where appropriate.

10. Your Rights

Subject to applicable laws, you have the right to:

  • Request access to your personal data;
  • Request correction or updating of inaccurate or incomplete personal data;
  • Withdraw your consent where consent is the legal basis for processing;
  • Request the deletion of your personal data where permitted by law;
  • Object to certain processing activities; and
  • Lodge a complaint with the relevant regulatory authority if you believe your personal data has been mishandled.

To exercise any of these rights, please contact us using the details below.

11. Security

We take reasonable administrative, technical and physical measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.

While we strive to protect your information, no method of electronic transmission or storage is completely secure. Accordingly, we cannot guarantee absolute security.

12. Third-Party Websites

Our website may contain links to third-party websites or services that are not operated by us.

We are not responsible for the privacy practices or content of these third-party websites. We encourage you to review their privacy policies before providing any personal data.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements or regulatory obligations.

Any updates will be posted on this page together with the revised "Last Updated" date. Your continued use of our website following any updates constitutes your acceptance of the revised Privacy Policy.

14. Contact Us

If you have any questions regarding this Privacy Policy, wish to exercise your privacy rights, or would like to make a request relating to your personal data, please contact us:

foptics Malaysia
Address: 5 Jalan Austin Heights 8/5 Taman Mount Austin 81100 Johor Bahru
Email: helo@foptics.my
Phone: